For decades, Ro-Ro (roll-on/roll-off) vessels were the gold standard for exporting new vehicles from manufacturing hubs to foreign markets. Their large carrying capacity, drive on drive off simplicity, and long-established shipping routes made Ro-Ro the intuitive model for OEMs scaling into new markets. However, over the last two decades, global distribution patterns have been changing. Production regions are evolving, for one, and modern shipping networks are also more decentralised. This puts OEMs under pressure to improve their flexibility and cost per unit, accelerating the trend towards containerised vehicle logistics.
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